Privacy notice

V 2025-06. Published 01 June 2025

This Privacy Notice explains how information about you, that directly identifies you, or that makes you identifiable (“personal information” (also referred to as “personal data” under the Malaysian Personal Data Protection Act (PDPA) 2010)) is collected, used, disclosed, and otherwise processed by Eternal Window Film. This Privacy Notice reflects our commitment to protecting your privacy and supersedes any former privacy policy.

SUMMARY

Who Collects And Processes Your Personal Information?

Eternal Window Film operates as the data controller responsible for collecting, processing, and protecting your personal information. As a specialized window film installation service provider operating throughout Kuala Lumpur and Selangor, Malaysia, we maintain comprehensive data protection practices in full compliance with the Malaysian Personal Data Protection Act (PDPA) 2010. Our commitment to data protection extends across all our business operations, from initial customer inquiries through to post-installation support and warranty services. When you interact with our services, whether through our website, phone consultations, or in-person visits, we ensure that all personal information handling meets the highest standards of privacy protection as mandated by Malaysian law.

What Personal Information Does Eternal Window Film Collect?

In the course of providing our professional window film installation services, we collect various categories of personal information that are necessary for service delivery, customer support, and business operations. This includes comprehensive contact information such as your full name, email addresses, mobile and landline telephone numbers, and property addresses where services are to be performed. We also gather detailed property information including building specifications, window measurements, access requirements, and any special installation considerations that may affect our service delivery.

Additionally, we collect business relationship data including your preferred communication methods, language preferences (English or Mandarin), service requirements, budget considerations, and timeline preferences for installation projects. When you interact with our website, we automatically collect technical information such as your IP address, browser type and version, device information, pages visited, time spent on our site, and referral sources to help us improve our online services and user experience.

For customers who consent to marketing communications, we also maintain records of your communication preferences, interests in specific window film products, and engagement history with our marketing materials. All personal information collection is conducted transparently and with appropriate legal justification under the PDPA.

For What Purposes Does Eternal Window Film Collect Your Personal Information?

We process your personal information primarily to deliver our core window film installation services, which includes responding to your initial inquiries, conducting property assessments, providing accurate quotations, scheduling consultations and installations, managing project timelines, processing payments, and providing comprehensive after-sales support including warranty services. Our data processing activities are designed to ensure we can provide you with the highest quality service experience from initial contact through to project completion and beyond.

We also use your information to maintain and improve our business operations, including customer relationship management, service quality enhancement, website optimization, and development of new service offerings. This processing helps us better understand customer needs, improve our installation processes, train our staff, and ensure we continue to meet the evolving requirements of our clients across KL and Selangor.

Where you have provided explicit consent, we may use your contact information for marketing purposes, including sending you information about new window film products, special promotions, maintenance tips, and industry insights. We also process personal information as necessary to comply with our legal obligations under Malaysian law, including tax requirements, business registration obligations, and PDPA compliance reporting.

Your Rights Under PDPA

Under the Malaysian Personal Data Protection Act 2010, you possess comprehensive rights regarding your personal information that we collect and process. These rights include the fundamental right to access your personal data, allowing you to request copies of all information we hold about you and understand how it is being processed. You have the right to request correction of any inaccurate or incomplete personal data, ensuring that our records remain current and accurate. You may also request the deletion of your personal data in certain circumstances, particularly where it is no longer necessary for the purposes for which it was collected or where you withdraw previously given consent. Additionally, you have the right to withdraw consent for marketing communications or other processing activities that require consent, and to object to processing based on legitimate interests where your personal circumstances warrant such objection. We are committed to responding to all rights requests within the timeframes specified by the PDPA and will provide clear explanations of any limitations that may apply to your requests under Malaysian law.

Learn More

This summary provides a high-level overview of our privacy practices, but we encourage you to read the complete Privacy Notice below for comprehensive details about our data collection, processing, and protection practices. The full notice contains detailed information about our legal bases for processing, data retention periods, security measures, international transfers (if any), and step-by-step procedures for exercising your rights. If you have specific questions about our privacy practices or need assistance with any aspect of your personal data rights, please do not hesitate to contact us using the contact information provided at the end of this notice. Our team is committed to providing clear, helpful responses to all privacy-related inquiries and ensuring your complete understanding of how we protect and manage your personal information.

1. Detailed Purpose of This Privacy Notice

This comprehensive privacy notice serves as your complete guide to understanding how Eternal Window Film, a specialized window film installation service provider operating throughout Kuala Lumpur and Selangor, Malaysia, collects, processes, stores, and protects your personal data. We have developed this notice to provide you with detailed information about our data practices across all touchpoints of our business relationship, including when you visit our website, submit quote requests through our online forms, contact us via phone or WhatsApp, engage with our social media content, request consultations or site visits, purchase our window film installation services, or participate in our customer satisfaction surveys and follow-up communications.

Our window film installation services are exclusively designed for adult customers and commercial entities, and we do not intentionally collect personal information from individuals under the age of 18. In the rare circumstance that we become aware that personal information from a minor has been inadvertently collected, we will take immediate steps to delete such information from our systems. Parents or guardians who believe we may have collected information from a minor should contact us immediately using the contact details provided in this notice.

As a responsible data controller under the Malaysian Personal Data Protection Act (PDPA) 2010, we maintain strict adherence to privacy principles including data minimization, purpose limitation, storage limitation, and accountability. This privacy notice should be read in conjunction with any additional privacy information we may provide during specific data collection activities, such as when you participate in special promotions, provide feedback through surveys, or engage with third-party services integrated with our website.

Important Notice: This privacy notice represents our primary data protection policy, but there may be occasions where we provide additional privacy information specific to particular activities or services. For example, when you participate in special promotions, engage with third-party integrated services, or provide information through partner platforms, additional privacy terms may apply. We strongly recommend that you read this privacy notice in its entirety and refer back to it periodically, as we may update it to reflect changes in our business practices, legal requirements, or service offerings. Your continued use of our services following any updates to this notice constitutes your acceptance of the revised terms.

2. Data Controller

Eternal Window Film operates as the designated data controller under the Malaysian Personal Data Protection Act (PDPA) 2010, bearing full responsibility for the collection, processing, storage, and protection of your personal information. As the data controller, we are legally accountable for ensuring that all personal data handling activities comply with Malaysian privacy laws and international best practices. Throughout this privacy notice, "Eternal Window Film," "we," "us," and "our" refer to our business entity and all authorized personnel who may handle your personal information in the course of providing our specialized window film installation services across Kuala Lumpur and Selangor regions.

Our role as data controller encompasses determining the purposes and means of personal data processing, implementing appropriate technical and organizational security measures, maintaining accurate records of processing activities, and ensuring that your rights under the PDPA are fully respected and facilitated. We take this responsibility seriously and have established comprehensive policies, procedures, and training programs to ensure that all team members understand and comply with their data protection obligations when interacting with customer information.

Business Information:

Company: Eternal Window Film

Business Type: Window Film Installation Services

Service Areas: Kuala Lumpur (KL) & Selangor, Malaysia

Operating Hours: Monday-Saturday, 8AM-7PM

Contact Details:

Phone: +60 12-843 0816

WhatsApp: +60 12-843 0816

Email: Available via contact form

Website: eternalwindowfilms.com

Data Protection Responsibilities: While we maintain internal oversight of data protection practices, you can direct any questions about this privacy notice, our data handling procedures, or requests to exercise your rights under the PDPA to our team using the contact information provided above. We are committed to providing comprehensive responses to all privacy-related inquiries within the timeframes required by Malaysian law, and our staff are trained to assist you with understanding your rights and options regarding your personal information.

3. Types of Personal Data We Collect

Identity & Contact Data

We collect comprehensive identity and contact information that enables us to communicate with you effectively, verify your identity for service delivery, and maintain accurate records for our business relationship. This includes your complete legal name as provided during initial contact or service booking, which we use for contract preparation, warranty documentation, and official correspondence. We also collect your primary and alternative email addresses to facilitate efficient communication regarding quotes, scheduling, project updates, and post-installation support services.

Your telephone contact information, including both mobile and landline numbers where available, is essential for coordinating site visits, providing installation updates, and ensuring we can reach you for time-sensitive communications related to your window film project. We also record your preferred communication methods and language preferences (English or Mandarin) to ensure all interactions are conducted in a manner that is comfortable and accessible for you.

Property-related information forms a crucial component of our data collection, including the complete address where services will be performed, property type classification (residential, commercial, or industrial), building specifications that may affect installation procedures, detailed window measurements and architectural features, accessibility requirements, parking availability, and any special considerations such as security protocols or building management requirements that our installation team needs to be aware of before arriving on site.

Technical & Usage Data

When you visit our website or interact with our digital services, we automatically collect technical information about your device and browsing behavior through various technologies including cookies, server logs, and analytics tools. This technical data collection includes your Internet Protocol (IP) address, which provides general location information and helps us understand our service coverage areas, browser type and version information that allows us to optimize website compatibility, and device specifications including operating system, screen resolution, and display settings that enable us to ensure our website functions properly across different devices and platforms.

Our website usage analytics capture detailed information about your interaction patterns, including the specific pages you visit, the duration of time spent on each page, the sequence of pages viewed during your session, and the links you click. We also track download activities such as viewing our product brochures or warranty documentation, form interactions including which forms you view and complete, search queries entered on our site, and any error messages encountered during your browsing experience.

Additionally, we collect referral information showing how you arrived at our website, whether through search engines, social media platforms, direct links, or other websites. This data helps us understand which marketing channels are most effective and allows us to optimize our online presence to better serve potential customers seeking window film services in the KL and Selangor regions.

Service & Transaction Data

Throughout our business relationship, we maintain comprehensive records of all service-related information and transaction details that are necessary for project management, quality assurance, and customer support. This includes detailed specifications of your window film requirements, such as the type of film preferred (ETNano Ceramic, ETSputter, Reflective, or Frosted), specific performance characteristics desired (heat rejection levels, privacy requirements, aesthetic preferences), square footage calculations, and any custom requirements or special instructions that affect the installation process.

Our project management systems capture your budget parameters and payment preferences, installation timeline requirements, preferred scheduling windows, and any logistical considerations such as building access restrictions, parking availability, or coordination requirements with property management. We also document any special circumstances that may affect our service delivery, such as architectural constraints, existing window treatments that need removal, or specific warranty terms that apply to your project.

Post-installation, we maintain detailed service history records including initial quote calculations and revisions, final contracts and invoicing details, installation completion documentation with quality assurance photos, warranty registration information, customer satisfaction survey responses, and any subsequent maintenance requests or support interactions. This comprehensive record-keeping enables us to provide ongoing support, honor warranty commitments, and continuously improve our service delivery based on customer feedback and project outcomes.

4. How We Collect Your Personal Data

Direct Interactions

  • • Quote request forms
  • • Contact forms
  • • Phone calls and WhatsApp
  • • Email correspondence
  • • Newsletter subscriptions
  • • Site visits and consultations

Automated Technologies

  • • Website cookies
  • • Server logs
  • • Analytics tools
  • • Social media pixels
  • • Form analytics
  • • Error tracking

Third Parties

  • • Social media referrals
  • • Partner recommendations
  • • Public directories
  • • Review platforms
  • • Industry associations
  • • Supplier networks

5. How We Use Your Personal Data

Service Delivery & Customer Relations

Core Services:

  • • Process quote requests and inquiries
  • • Schedule consultations and site visits
  • • Provide window film installation services
  • • Manage project timelines and logistics
  • • Issue invoices and process payments
  • • Provide warranty and after-sales support

Customer Support:

  • • Respond to customer inquiries
  • • Technical support and troubleshooting
  • • Maintenance reminders and tips
  • • Warranty claim processing
  • • Quality assurance follow-ups
  • • Customer satisfaction surveys

Business Operations & Improvement

Service Enhancement:

  • • Analyze customer needs and preferences
  • • Improve website user experience
  • • Develop new service offerings
  • • Optimize installation processes
  • • Training and quality improvement

Legal & Security:

  • • Comply with legal obligations
  • • Fraud prevention and detection
  • • Security monitoring and protection
  • • Insurance and liability management
  • • Regulatory compliance (PDPA)

Marketing Communications (Consent Required)

We will only send you marketing communications if you have explicitly consented. You can withdraw consent at any time.

Email Marketing:

  • • New product announcements
  • • Special offers and promotions
  • • Industry insights and tips
  • • Seasonal maintenance advice

SMS/WhatsApp:

  • • Appointment confirmations
  • • Service reminders
  • • Exclusive mobile offers
  • • Important updates

Your Rights: You can unsubscribe from marketing communications at any time using the unsubscribe link in emails, replying "STOP" to SMS, or contacting us directly.

6. Legal Basis for Processing (PDPA Compliance)

Legitimate Interests

  • Business Operations: Responding to inquiries and providing services
  • Website Improvement: Analyzing usage to enhance user experience
  • Security: Protecting against fraud and ensuring data security
  • Customer Service: Providing support and maintaining service quality

Explicit Consent

  • Marketing: Email newsletters and promotional SMS
  • Cookies: Non-essential cookies and tracking
  • Third-party Sharing: Any data sharing with partners
  • Special Categories: Any sensitive personal data

Performance of Contract

We process your personal data when it's necessary for performing our contract with you, including:

  • • Processing service bookings and installations
  • • Managing payments and invoicing
  • • Providing warranty and after-sales support
  • • Delivering products and services you've requested

7. Data Sharing and Disclosure

Internal Parties

We may share your personal data within our organization for:

  • • Service delivery and customer support
  • • Administrative and operational purposes
  • • Training and quality assurance
  • • Legal compliance and reporting

External Third Parties

Service Providers:

  • • IT service providers and hosting
  • • Payment processors
  • • Email service providers
  • • Website analytics services
  • • Customer support platforms

Professional Advisers:

  • • Lawyers and legal advisers
  • • Accountants and auditors
  • • Insurance providers
  • • Business consultants
  • • Financial advisers

Important Safeguards

  • No Data Sales: We never sell your personal data to third parties
  • Contractual Protection: All third parties are bound by strict data protection agreements
  • Limited Purpose: Data is only shared for specific, legitimate business purposes
  • Your Consent: We obtain your explicit consent for any marketing-related sharing

8. Data Security

Technical Measures

  • • SSL encryption for data transmission
  • • Secure cloud hosting infrastructure
  • • Regular security updates and patches
  • • Backup and disaster recovery systems
  • • Firewall and intrusion detection
  • • Access controls and authentication

Organizational Measures

  • • Staff training on data protection
  • • Confidentiality agreements
  • • Role-based access controls
  • • Regular security assessments
  • • Incident response procedures
  • • Data minimization practices

Data Breach Response

In the unlikely event of a data breach that may affect your rights and freedoms, we will:

  • • Notify relevant authorities within 72 hours
  • • Inform affected individuals without undue delay
  • • Provide details of the breach and our response
  • • Offer guidance on protective measures

9. Data Retention

We only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for legal, accounting, or reporting requirements.

Retention Periods:

  • Customer Records: 7 years after last service
  • Marketing Consents: Until withdrawn + 1 year
  • Website Analytics: 26 months maximum
  • Email Communications: 3 years after last contact
  • CCTV Footage: 30 days (if applicable)

Deletion Criteria:

  • • No longer needed for original purpose
  • • Consent has been withdrawn
  • • Legal retention period expired
  • • Data subject requests deletion
  • • Data was unlawfully processed

10. Your Rights Under PDPA

Access & Information Rights

  • Right to Access: Request copies of your personal data
  • Right to Information: Know how your data is processed
  • Data Portability: Receive your data in a structured format

Control & Correction Rights

  • Right to Rectification: Correct inaccurate data
  • Right to Erasure: Request deletion of your data
  • Withdraw Consent: Stop marketing communications

How to Exercise Your Rights

Contact Methods:

  • • Phone: +60 12-843 0816
  • • WhatsApp: +60 12-843 0816
  • • Contact form on our website
  • • In writing during site visits

Response Times:

  • • Standard requests: Within 21 days
  • • Complex requests: Up to 40 days
  • • Emergency requests: Within 24 hours
  • • Free of charge (unless excessive)

11. Cookies and Website Analytics

What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us provide you with a better browsing experience and understand how you use our site.

Essential Cookies

Required for website functionality

  • • Session management
  • • Form submissions
  • • Security features

Analytics Cookies

Help us improve our website

  • • Page views and traffic
  • • User behavior patterns
  • • Performance metrics

Marketing Cookies

Track effectiveness of campaigns

  • • Conversion tracking
  • • Personalized content
  • • Social media pixels

Your Cookie Choices

You can control and manage cookies through your browser settings or our cookie preference center:

  • • Accept all cookies for the best experience
  • • Accept only essential cookies
  • • Customize your preferences by category
  • • Change your settings at any time

12. Changes to This Privacy Notice

We keep our privacy notice under regular review and will place any updates on this webpage. This privacy notice was last updated on 01 June 2025.

How We Notify You:

  • • Update the "last updated" date
  • • Email notification for significant changes
  • • Website banner for major updates
  • • Social media announcements when relevant

Your Continued Use:

  • • Implies acceptance of updated terms
  • • You can withdraw consent at any time
  • • Contact us if you have concerns
  • • Historical versions available on request

13. Contact Us About Privacy

If you have any questions about this privacy notice or our privacy practices, please contact us using any of the methods below:

Phone & WhatsApp

+60 12-843 0816

Monday-Saturday, 8AM-7PM

Online Contact

Contact form on website

24/7 submission, reply within 24h

Service Areas

KL & Selangor

On-site consultations available

Data Protection Commitment: We are committed to protecting your privacy and will respond to all privacy-related inquiries within 21 days as required by Malaysian PDPA.